The Victory Serums Pathway (Spiral Bound Book)

Victory Serums Pathway: A 12-Week Journal to Transform Scalp, Gut and Skin Health

Are you tired of switching shampoos, trying diets and consulting specialists with little to no lasting relief from dandruff or chronic scalp issues? Victory Serums Pathway is not just another quick fix. It is a structured twelve-week discovery system that helps you uncover the real drivers behind your symptoms.

Created by Matthew Heron who lived with severe dandruff for over forty-five years, this program combines microbiome-friendly scalp care, food elimination and functional health principles into a step-by-step journal. It is designed to move you beyond symptom management and toward clarity, tracking and long-term scalp resilience.

Inside you will find:

• A clear three-phase framework: Reset, Rebalance, Restore
• Guidance on eliminating and reintroducing five common trigger foods
• Scalp and product use strategies to break free from dependency cycles
• Tracking tools for daily and weekly reflection across scalp, skin, gut and mood
• Insights into the gut–brain–skin axis and why scalp health cannot be separated from overall wellbeing

Whether you face flakes, irritation or stubborn chronic flare-ups, this guide offers a practical roadmap to reduce unnecessary chemical use, identify triggers with confidence and support your scalp from the inside out.

As Ben Eshelby B.Pharm Dip.Form.Chem writes in the foreword: “I congratulate Matt on pioneering and championing what is essentially a new therapy in dandruff control. I am sure his work will change the lives of many suffering from dandruff and scalp conditions.”

Take the first step toward a calmer scalp and clearer perspective. Your twelve-week journey begins here.

Section 1: Welcome & Program Overview
How the Program Works – The 3 Phases
Phase 1: RESET (Weeks 1–4)
Phase 2: REBALANCE (Weeks 5–8)
Phase 3: RESTORE (Weeks 9–12)
The Principles You Will Be Living By

Section 2: Before You Begin
Week 1: Know Your Starting Point
Checklist Before You Begin
Why Eliminate Foods at All
Why 12 Weeks
Understanding Trigger Foods
What Counts as “Processed Foods”
What Counts as “Sugar”
What Counts as “Dairy”
What Counts as “Gluten”
What Counts as “Processed Fats”
Nutrient Support from Wholefoods
Whole Food Sources for Key Nutrients
Replacement Foods and Practical Planning
Already Eliminated Some Trigger Foods
Fast-Response Trigger Food Reintroduction Strategy

Section 3: Understanding the Problem
Sebum and Malassezia Are Not the Enemy
Dry Flakes or Fungal Flakes?
How to Check for Dry vs Oily Dandruff
The pH Factor
The Dependency Loop
Why Less Product Is Better
Do Not Trust the Marketing - Trust the pH
Time Affects pH Too
Shampoo That Cleans and Conditions, Not Strips
You Cannot Heal While You Are Still Hurting Yourself

Section 4: Product Use Guidelines
The Four Core Products and When to Use Them
How Often to Use What
How to Apply Scalp Serums Correctly
Scalp Exfoliation
Hair Conditioners and What to Watch For
Styling Products and Heat
Beard and Brows (and Other Areas)
What Not to Do
The Right Product at The Right Time

Section 5: The 12-Week Pathway (Program Execution)
Phase 1: RESET (Weeks 1–4)
Phase 2: REBALANCE (Weeks 5–8)
Phase 3: RESTORE (Weeks 9–12)
Weekly Reflections
Progress Is Not Linear

Section 6: Tracking Guide
Why Track?
How to Use the Journal
Daily Data Tracking
Weekly Chart Plotting & Review
Target Range Blocks
Focus Areas
Product Use Tracking
Trigger Food Tracking
Exercise Tracking
Water Tracking
Sleep Tracking
Menstrual Cycle Tracking (Women)
Environment Tracking
Shower Head Filter Tracking
Screens Use Tracking
Supplements Tracking
Hygiene Tracking
Gut Health Tracking
Brain Health Tracking
Skin Health Tracking
Scalp Health Tracking
Measuring Progress: What the Data Tells You
Progress Table: Week 1 to Week 7
Progress Table: Week 7 to Week 12

Section 7: Troubleshooting & Scalp Health Insights
Occasional Itch vs Ongoing Irritation
Weather Shifts and Seasonal Flare-Ups
It is Not Always “Just Dandruff”
Other Flare-Up Triggers
How to Reset Quickly

Section 8: Supporting Your Gut-Brain-Skin Axis
The Gut–Skin/Scalp Connection
The Importance of Gut Health Testing
What You Can Do Without Supplements
Brain Support
Skin as a Messenger, Not a Problem
Wider Benefits of the Program

Section 9: Tools for Consistency
Why Use a Paper Journal
Where to Keep It
When You Miss a Day (or a Few)
Journal as a Mirror, Not a Scorecard
If You Are Tired or Overwhelmed
Why You Might Think About Quitting
Perfection Was Never the Goal

Section 10: Special Topics
Medication and Medical Guidance
A Message to Teenagers (and Their Parents)
Multiple Symptoms at Once
Partner Support and Shared Healing
Hormonal Fluctuations
Antibiotics and Gut Health
Dandruff & Your DNA
Gut Health Retesting

Section 11: After the 12 Weeks – Your Ongoing Routine
What You’ve Built
What to Keep Doin
When to Repeat the Reset Phase
Food Reintroduction Is an Ongoing Process
Staying Connected to Your Body
Addition Resources

Start Journal Here
Start Reset Phase: Weeks 1 – 4
Trigger Food Table Guide – Reset Phase
Observation Week 1
Week 2 Journal:
Week 3 Journal:
Week 4 Journal:
Start Rebalance Phase: Weeks 5 – 8
Trigger Food Table Guide – Rebalance Phase
Week 5 Journal:
Week 6 Journal:
Week 7 Journal:
Week 8 Journal:
Start Restore Phase: Weeks 9 – 12
Trigger Food Table Guide – Restore Phase
Week 9 Journal:
Week 10 Journal:
Week 11 Journal:
Week 12 Journal:

Progress Charts
Chart - Dandruff Control Intensive Scalp Serum Used
Chart - Dandruff Control Intensive Shampoo Used
Chart - Microbiome-Friendly Conditioning Shampoo Used
Chart - Microbiome-Friendly Moisturising Scalp Serum Used
Chart - Exfoliation Brush Used 128
Chart - Other Hair Care Product Used 1:_________________
Chart - Other Hair Care Product Used 2: ________________
Chart - Other Hair Care Product Used 3:_________________
Chart - Processed Foods Eliminated
Chart - Sugar Foods Eliminated
Chart - Dairy Eliminated
Chart - Gluten Eliminated
Chart - Processed Fats Eliminated
Chart - Exercise
Chart - Water
Chart - Sleep
Chart – Female Menstrual Cycle
Chart - Grounding (Earthing)
Chart - Shower Head Filter Used
Chart - Sunlight Exposure
Chart - Screen Time 1 Hr. Before Bed
Chart - Supplements 1:___________________________
Chart - Supplements 2:___________________________
Chart - Supplements 3:___________________________
Chart - Pillowcase Washed
Chart - Hair Towel Washed
Chart - Scalp Washing Frequency
Chart - Hair Dryer Used
Chart - Stool Appearance
Chart - Gut Health Nutritional Food Eaten (fermented foods)
Chart - Personalised Gut Treatment/Supplement Taken
Chart - Overall Gut Health
Chart - Mood
Chart - Mental Clarity
Chart - Stress
Chart - Overall Brain Health
Chart - Skin Dryness
Chart - Skin Itching
Chart - Skin Redness
Chart - Skin Breakouts
Chart - Overall Skin Health
Chart - Scalp Flaking
Chart - Scalp Itchiness
Chart - Scalp Redness
Chart - Scalp Oiliness
Chart - Overall Scalp Health
12 WEEK SUMMARY